Profit Margin & Markup Analysis
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Profit Margin & Markup Analysis is a tool that helps a business determine the profit, the profit margin and the markup percentage for a product or a group of products sold.
The average values are calculated as a weighted average (it takes in the consideration the quantity purchase and/or sold).
Profit Margin & Markup Analysis is part of the Online price analysis, complements of our consulting team.
Terms of use
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 Although C. C. D. Consultants Inc.'s personnel has verified and validated the Profit Margin & Markup Analysis calculator, C. C. D. Consultants Inc. is not responsible for any outcome derived from its use. The use of Profit Margin & Markup Analysis calculator is the sole responsibility of the user and the outcome is not meant to be used for legal, tax, or investment advice.
Definitions and terms used in Profit Margin & Markup Analysis
 Product
 The name or the SKU of the product.
 Quantity
 The number of units expected to be purchase and/or sold.
 Purchase Price
 The total cost of the product (per unit).
 Selling Price
 price that a unit should be sold for.
 Markup
 The amount added to the cost of a product to cover expenses and profit in fixing the selling price.
 Markup is equal to profit.
 Markup percent
 The ratio calculated as Markup divided by Total Cost. It measures how much is added to the cost in order to determine the selling price.
 Markup percent = (Total Revenues  Total Cost) / Total Cost x 100
 Profit
 The benefits from producing or selling a number of units.
 Profit = Total Revenue  Total Cost
 Profit margin
 The ratio of profitability calculated as Profit divided by Total Revenue. Profit margin is an indicator of a company's pricing policies and its ability to control costs. It measures how much out of every dollar of sales a company actually keeps in earnings (expressed as a percentage).
 Profit Margin = (Total Revenues  Total Cost) / Total Revenues x 100